– Project

Radiant Sundays Concept Brand Design

May 2025

– Key Responsibilities

Brand Identity Design

Packaging Design

Paid Social Design

Creative Direction

3D Design & Animation

Radiant Sundays is a self initiated concept brand created to expand my skills across branding, packaging, paid social, and 3D design. Without the resources for a traditional product photoshoot or physical prototypes, I explored how AI could help bring the brand to life while maintaining creative control over the final designs.

I developed the full brand identity, packaging system, and paid social assets. I used AI to generate base product imagery, then applied my packaging designs in Photoshop to create realistic mockups. I also explored Blender to create a 3D pool animation that extended the brand’s summer inspired visual direction.

Packaging Design

Packaging Design

Paid Social

Paid Social